Drive Attendance & Create Experiences
Strategic digital marketing solutions for concerts, festivals, theater productions, and special events that drive ticket sales and create memorable audience experiences.
Specialized Services for Live Events
From intimate gatherings to major festivals, we create data-driven strategies that drive ticket sales, increase attendance, and create unforgettable experiences.
Ticket Sales Campaigns
Data-driven digital advertising campaigns designed to maximize ticket sales and ROI.
- Targeted audience acquisition strategies
- Conversion-optimized landing pages
- Multi-channel ad campaign management
- Dynamic pricing promotion tactics
Event Announcement Strategy
Strategic approaches to maximize impact and excitement around your event announcement.
- Pre-announcement teaser campaigns
- Press and media outreach planning
- Announcement day amplification
- Early-bird ticket strategies
Audience Development
Build an engaged community around your event to drive attendance and foster loyalty.
- Target audience identification
- Community building strategies
- Past attendee re-engagement tactics
- Lookalike audience expansion
Local Marketing
Geo-targeted strategies to drive local awareness and attendance for your event.
- Local SEO and discovery optimization
- Geo-targeted advertising campaigns
- Local media partnership development
- Community engagement initiatives
Event Experience Design
Create a cohesive digital and in-person experience that elevates your event.
- Event app development and promotion
- Social engagement activations
- Digital touchpoint optimization
- Attendee journey mapping
Post-Event Engagement
Extend the impact of your event and build anticipation for future editions.
- Content capture and distribution strategy
- Attendee feedback collection and analysis
- Community nurturing between events
- Future event announcement planning
Multi-Phase Event Marketing Approach
Comprehensive strategies that cover every stage of your event lifecycle, from announcement to post-event engagement.
Pre-Announcement Phase
Building anticipation and awareness before your event is officially announced to maximize initial impact.
Ticket Sales Acceleration
Strategic campaigns designed to drive ticket sales during key phases of your event marketing cycle.
Engagement Amplification
Keeping your audience engaged and excited in the lead-up to your event through compelling content.
Post-Event Extension
Extending the life and impact of your event through strategic content and community engagement.
Live Event Success Stories
Real results for concerts, festivals, theater productions, and special events.
Music Festival Growth
Comprehensive digital strategy for a regional music festival seeking to expand attendance and recognition.
- Sold out tickets three weeks before event (first time in festival history)
- 45% increase in social media engagement
- Successful VIP package upsell campaign (150% YOY growth)
- Enhanced attendee experience through digital touchpoints
Theater Production Launch
Multi-phase digital campaign for a new theater production in a competitive market.
- 90% average seat occupancy across entire run
- 35% of tickets sold through targeted digital campaigns
- Created robust audience database for future productions
- Successful mid-run engagement campaign to combat typical sales dip
Conference Attendee Acquisition
Strategic B2B marketing for an industry conference targeting high-value attendees.
- Exceeded attendee goal by 22%
- 40% increase in VIP ticket packages
- Secured 15 new corporate sponsors through targeted outreach
- Created successful attendee networking app with 85% adoption
"Showbiz Promotions transformed how we market our festival. Their strategic approach to digital marketing helped us sell out our event two weeks earlier than any previous year. The audience data they provided was invaluable in helping us understand our attendees and improve the overall experience."Michael ReynoldsFestival Director
Our Event Marketing Process
A proven approach that delivers results for events of all sizes.
Discovery & Analysis
We analyze your event goals, target audience, and competitive landscape to identify unique opportunities.
Strategy Development
We create a customized marketing plan aligned with your event timeline, budget, and attendance goals.
Campaign Execution
Our team implements multi-channel strategies that drive ticket sales and attendee engagement.
Measurement & Optimization
We continuously monitor performance, optimize campaigns, and provide detailed analytics.
Our Event Industry Partners
We work with leading companies across the live events industry.
Related Services
Enhance your event marketing strategy with these complementary services.
Social Media Marketing
Build anticipation and engagement around your event through strategic social media management.
Content Production
Create compelling content that showcases your event and drives ticket sales across all platforms.
Influencer Marketing
Partner with the right influencers to expand your event's reach and tap into new audiences.
Explore Other Industries
Discover our specialized marketing services for other entertainment sectors.
Ready to Elevate Your Next Event?
Let's create a digital strategy that drives attendance and creates memorable experiences.